Initially this was our finished film magazine cover however, following the audience feedback we received, we decided to make some alterations to the texts.
This is our complete film magazine cover. The image that we decided to use represents the film well - the photo has been taken in the woods location that we filmed our trailer in and features the two main characters. The image makes it apparent to the viewer that the film is of the genre horror. I think that the composition is very effective and works well as the main cover image, spliting the page down the middle.The left-hand side of the image (behind the tree) is much darker than the right and so helps the text to stand out. There is more 'going on' on the right-hand side of the image and so if much text had been placed on this side its prominance would have been lost. We also altered the fonts and style effects of the coverlines following the feedback we gathered. This definitely helped the cover to look more appealing. The one font that I think works really well is the 'STENCIL' font that has been used for the main coverline. I think that this really stands out amoungst the rest, which is important as that particular text is promoting the film. The main colours that we used were red, grey and white.
Final film poster
This is our finished film poster. We decided to use a long-shot image so that the characters appear inferior against the vast, dark background. We added a 'spotlight' effect to the image so that much of the outer border was black, drawing emphasis in the centre of the image. We also adjusted the brightness, contrast and saturation of the image to give it an eerie, 'horror-like' appearance. When taking the photo we lined the characters up so that they were facing the woods. This arrangement suggests to the audience that the main location in the film will be a forest/woods. It also connotes that the group are about to enter the unknown, where danger awaits them.At the bottom (centre) of the poster is a release date, magazine quote and star rating, and a website address. These are all conventional features. The release date information also informs the viewer that the film is also being screened in IMAX 3D. We wanted to include this feature as currently 3D TV/film is becoming increasingly more available and is growing in popularity. All of this text is arranged neatly in the centre at the bottom which compliments the image well and really helps to balance the whole poster. The majority of the text is in white so that it stands out against the dark background whilst also relating to the film title. The release date is in red so that it is more obvious to the audience at a glance. Also the name of the well know film magazine, 'EMPIRE', is in red. We did a screen grap of the actually magazine masthead so that it would feature on our poster in the same recognisable style. We believed that featuring a quote from a well known film magazine would impress and therefore attract audience members.
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